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Unpluggd Family Travel Travel

Startup UNPLGGD Travel from concept to website

How Customer Impact took UNPLGGD Family Travel from concept to a market-ready platform in 60 days, with the customer journey as the foundation.

Result Market-ready platform within 60 days
Premium family adventures to Morocco, with the Koutoubia in Marrakech and the Atlas
Client
Unpluggd Family Travel
Sector
Travel
Role
Concept, brand & website
The challenge

A strong concept, a saturated market

UNPLGGD had a unique idea: premium family adventures to Thailand, Morocco and Namibia around 'Leave the Noise, Live the Moment'. But launching a new travel concept in a market full of established players is all or nothing. Without a clear customer journey and conversion infrastructure, a startup burns budget on unqualified traffic.

How do you successfully bring a new idea to a market full of established players?

Our approach

Customer journey first, then the technology

01

Customer journey mapping

Every touchpoint from first awareness to post-booking optimized for concept acceptance.

02

Message architecture

'Leave the Noise, Live the Moment' translated into a concrete value proposition per phase.

03

Trip configurator & booking

An interactive configurator and booking infrastructure that reinforce the concept at every interaction.

04

Integrated brand system

A visual identity that communicates differentiation without scaring off premium families.

The result

From idea to a proud market entry

60 days

from concept to a market-ready platform

Live

configurator that families click through every day

One system

message, brand, website and lead generation integrated

Jeffrey and Ingrid now proudly show their website to friends and family.

“The best part was that they did not just respond to what we asked, but anticipated what we would need.”
J Jeffrey & Ingrid
UNPLGGD Travel
Related service

Website development that turns visitors into customers.

A similar result for your brand? Book a free strategy call with Tanguy.

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What clients say about us

Real client reviews on Google.

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Ready to accelerate your growth goals?

Book a call with Tanguy, digital strategist and founder of Customer Impact.