Customer Impact
EN
About us

People who take your growth as seriously as you do.

We are Customer Impact, a close-knit team of strategists, marketers, designers and developers based in Antwerp. Born from the passion of founder Tanguy De Keyzer, we have been building the growth engine of ambitious companies for more than 10 years. From the first plan to the last lead.

The Customer Impact team at the office, in front of the Customer Impact brand wall
The Customer Impact team. Sometimes we simply come to you.
10+

years of digital marketing

+250%

more MQLs

+400%

more organic leads

€2.5M

deal closed via ABM

Our story

From technology to customers.

Tanguy started his career in IT. There he discovered something many companies overlook: technology is rarely the real problem. The true challenge is winning and keeping customers.

That insight became the seed of Customer Impact. We extend your marketing and sales team with strategies, analyses and tools that integrate seamlessly and drive growth. No one-off campaigns, but a system that connects marketing and sales and keeps performing.

Today, more than 10 years later, we help startups, scale-ups and established companies build their digital growth engine. Always with the same goal: more leads, more revenue and stronger brands, fully measurable. And yes, we love doing it.

How we work

No agency fluff, just this.

Six principles you can always hold us to.

Everything under one roof

Strategy, content, SEO, GEO, advertising and development. No referrals, no finger-pointing between agencies.

One dedicated point of contact

You work with a team, but you have one face who knows you by name and knows your file inside out.

Data in the driving seat

We steer on leads, customers and revenue. Not on vanity metrics that look good in a report but deliver nothing.

We think along and do the work

No non-committal advice that ends up in a drawer. We make the plan and execute it, together with you.

Quality over quantity

Not more channels or more noise, but the right levers that truly make the difference.

Sharp on the ball, warm in the relationship

Short lines, fast answers and a collaboration that is both professional and enjoyable. It can be both.

Tanguy De Keyzer, founder of Customer Impact

Tanguy De Keyzer

Founder & digital strategist

LinkedIn →

The founder

Marketing with numbers and psychology.

Tanguy works at the intersection of data-driven marketing and behavioral science. He helps ambitious companies maximize their online ROI by understanding what truly moves people, and turning that into measurable growth.

In recent years he also became a pioneer in GEO (Generative Engine Optimization): the new discipline that makes brands visible inside AI models such as ChatGPT, Claude and Gemini. He wrote the book The End of Search about it.

Tanguy holds a Master in Management and Marketing (Magna Cum Laude, AP University of Applied Sciences, Antwerp) and built up experience at several agencies and tech companies before founding Customer Impact.

"Technology was never the problem. Winning and keeping customers, that is where we make the difference."

The team

The people behind your growth.

Each with their own specialty, together one team that wants just one thing: more leads and customers for ambitious companies.

PJ

Pieter-Jan Maleux

Lead Advertising Expert

FM

Farah Maulida

Design & Product (UX/UI)

FT

Fern Thanaporn

SEO & Content

SB

Sam Van den Bosch

Websites, web apps & AI integrations

RE

Robrecht Exelmans

Web Developer

Our culture

This is what it feels like here.

Short lines, lots of trust and room to grow. We work remote-first, with roots and an office in Antwerp, and we love getting together, for a meeting, a lunch or simply to look at the numbers side by side.

Recognized & experienced

Not to brag. But still, here it is.

10+ years

of experience in digital marketing

The End of Search

our own book on AI visibility

GEO pioneers

among the first in the Benelux

5.0 / 28

reviews on Google

200+ articles

in our open knowledge base

Magna Cum Laude

Master in Management & Marketing

Work with us

Want to build with us?

We love growing with people who want to go that extra step. No heavy hierarchy, but plenty of trust, real responsibility and room to grow. Sound like you?

Send us an email →

Tell us what you would bring to the team: tanguy.dekeyzer@customerimpact.be.

Ready to grow together?

Tell us your goal in a short conversation and we send you a tailored approach. Prefer a quick call or email? That works too.

tanguy.dekeyzer@customerimpact.be · +32 480 65 99 41