Marketing statistics
More than 157 current marketing figures, grouped by theme and verified one by one against the original source. Built to back up your decisions, not to impress with vanity numbers.
Advertising budget statistics
Current, verified advertising budget statistics: marketing as a % of revenue, digital vs traditional, channel split and the shift toward AI and search.
View the figures → 8 statisticsAI & GEO optimization statistics
Current, verified GEO statistics and AI search statistics: AI Overviews, zero-click, AI referral traffic and how Belgian B2B companies are responding.
View the figures → 8 statisticsAI in marketing statistics
Current, verified AI in marketing statistics: adoption, time savings, key use cases and barriers, translated into what they mean for Belgian B2B companies.
View the figures → 8 statisticsAI-generated content statistics
Current, verified AI content statistics: how much content AI co-writes, who recognizes AI text, quality perception and what Google thinks about it for B2B.
View the figures → 7 statisticsApp marketing & ASO statistics
Current, verified ASO statistics and app marketing figures: share of installs via store search, conversion benchmarks, the impact of ratings and retention for B2B.
View the figures → 8 statisticsBrand & reputation statistics
Current, verified statistics on online reputation, reviews and trust in brands, translated into what they mean for Belgian B2B companies.
View the figures → 8 statisticsContent production statistics
Current, verified content production statistics: time per blog post, publishing frequency, updating versus creating new, AI and team capacity for Belgian B2B.
View the figures → 8 statisticsContent strategy statistics
Current, verified content strategy statistics: documented strategy, video, distribution, AI, experiential marketing and ROI measurement for Belgian B2B companies.
View the figures → 7 statisticsE-commerce & user behavior statistics
Verified conversion statistics and user behavior statistics: bounce, conversion rate, cart and form abandonment, mobile and page speed, for Belgian B2B.
View the figures → 7 statisticsEmail marketing statistics
Current, verified email marketing statistics: ROI, click rates, automation and segmentation, translated into what they mean for Belgian B2B companies.
View the figures → 8 statisticsB2B Lead Generation Statistics
Current, verified lead generation statistics: conversion rates by channel, cost per lead, lead-to-close and how B2B buying teams decide, translated for Belgian B2B companies.
View the figures → 8 statisticsMeasurement & Strategy Statistics
Current, verified marketing measurement statistics on ROI, attribution and data-driven steering, translated for what they mean for Belgian B2B companies.
View the figures → 8 statisticsMobile & App Performance Statistics
Current, verified statistics on mobile traffic, mobile conversion, page speed and Core Web Vitals, translated for what they mean for Belgian B2B companies.
View the figures → 8 statisticsPaid Advertising Statistics
Current, verified PPC statistics: average CTR, CPC, conversion rate, cost per lead, ROAS and ad fraud, translated for what they mean for Belgian B2B companies.
View the figures → 8 statisticsSearch Trends Statistics
Current, verified search trends statistics: number of Google searches, zero-click, questions, voice, mobile and AI Overviews, translated for Belgian B2B.
View the figures → 8 statisticsSEO and keywords statistics
Current, verified SEO statistics: organic CTR by position, keywords with zero traffic, long-tail search and the age of top-ranking results, translated for Belgian B2B.
View the figures → 8 statisticsSocial and influencer marketing statistics
Current, verified influencer marketing statistics: market size, ROI, micro versus macro creators and trust, translated for what they mean for Belgian B2B companies.
View the figures → 8 statisticsSocial and organic reach statistics
Current, verified statistics on organic reach and social media engagement: declining reach, engagement by platform, and what it means for Belgian B2B companies.
View the figures → 8 statisticsVideo marketing statistics
Current, verified video marketing statistics: video usage, ROI, short-form video and conversion, translated for what they mean for Belgian B2B companies.
View the figures → 8 statisticsWebsite performance statistics
Current, verified website performance statistics: page speed, bots versus humans, Core Web Vitals and design trust, translated for what they mean for Belgian B2B companies.
View the figures →From numbers to growth.
Numbers only mean something once you translate them to your market. We help you draw the right conclusions and build a growth plan on them.